Hascon was a 4 day event showcasing Hasbro's brands in an immersive fan experience.

Lead Designer over the development for Disney Girls brand at Hasbro's first Hascon. Managed a small team of designers. I was the hub of all communication with our Rhode Island, China and Disney counter parts. Worked closely with vendors on costing and deliverable dates.


(Disney Space at 10% scale. I am 5'4")
Check out this video by Toy Daycare!
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