Animal Planet Package Redesign
New branding statement created to help Animal Planet toys pop from shelf and create a color code system for each segmentation. Worked the Discovery design team and with an illustrator to create new story telling backgrounds and elements that could work across the main segments on shelf; Core, Sea, Land, Prehistoric, and Monster
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Examples of Old Packaging on the right






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Sad Girl Poster Club | Sun Moon Rising | Wordle | Sephora Collection | Disney Villains | Mattel | Disney Princess Secret Style | Disney Princess | Event Design | eGood | Frozen 2 | Web Design | Unneeded Co.| Discovery Channel | True Wave Consulting | Max & the Moon | Animal Planet | Ultimate Estate Planner | Logo | Personal
Sad Girl Poster Club | Sun Moon Rising | Wordle | Sephora Collection | Disney Villains | Mattel | Disney Princess Secret Style | Disney Princess | Event Design | eGood | Frozen 2 | Web Design | Unneeded Co.| Discovery Channel | True Wave Consulting | Max & the Moon | Animal Planet | Ultimate Estate Planner | Logo | Personal